Environmental issues Essay

The Greenpeace. org web settle is an powerful in any casel that calls environmental activists to work on somewhat the globe. This essay will demonstrate how the website in effect physical exertions content, design, and visuals to achieve its objectives. The central purpose of the website is to ache people involved and taking military performance to solve issues that negatively affect the planet. The chief(prenominal) short letter presented by www. Greenpeace. org is that this fragile mankind deserves a voice. It require solutions. It needs change. It needs action.This demarcation is stiffly followed up by warnings of the world being menace by highlighting issues closely energy, administration and big business. The description of severally environmental issue uses pathos, logos and ethos to persuade activists. The stories that illustrate the need for action atomic number 18 determined by pathos which appeals to the human sensation to compel people to take actio n. totally stories have used visuals to appeal to activists. The pictures and images atomic number 18 a critical part of the argument being efficacious. When you see something you care ab push through in danger it is more sorrowful than just text.A great example of moving visuals is the cute baby monkey pictured right above the donate to Greenpeace button. The use of logos through the use of facts and figures in the website success honorabley back up the claim that the earth needs help. What adds throw out credibility to the significant amount of statistics on the website are the links to national websites which abide a more local place of the issues. The overall design of the website is seamless. Every summon integrates content and visuals to highlight a vagabond of pressing environmental issues and call for action.The household page is organized and packed full of content with a lot of images used. My firstl belief is that the homepage is too busy but it does hand pe ople the choice of what they are enkindle in. The color scheme is very cute with the bright green color attracting visitors to areas of interest. The site effectively uses large font for headlines to move in attention also using antithetic font colors for different sections. In terms of ethos the tone is appropriate in that it conveys authority on the subject dapple still maintaining a down to earth approach that conveys to the reader we are in this together.The paragraphs are concise and broken up for easy reading and the writer reaches out to the reader to keep them engaged. The website is updated regularly with a daily blog. One of the most effective aspects of the greenpeace. org website is its clear and multiple calls for action on every issue mentioned on the website. For each major story there are two links one is fend for Us and the other is Take natural action. On the homepage alone there are eight calls for action. The visual argument lastingness of the greenpeace. org website has a high impact since it personalizes the issues that growing the probability of activists taking action. The website used a wide variety of tools such as video press clippings, photos, interactive maps, webcams, discussion forums and blush Greenpeace TV. The visuals are used mostly to assume feelings and emotions to the issues for example a video clip of an interview with a farmer alter by the destruction of the Amazon tone is a powerful way to exchange people to help this farmer and others want him and take action.On each page there is a picture of all an animal or a nipper asking the reader to take action and help them before its too late. Overall the Greenpeace. org website is a highly effective website that inspires and motivates activists and every day citizens to take action to address environmental issues. The design, content and visuals of the pages inside the website all support the central argument that the earth is fragile and action is indispens able to help it before it is too late.